Hey guys, it’s Sharon from digital nomad quest and today we’re gonna go over how to grow your email list from scratch, and we’re gonna get you from zero to 5000 Subs quickly. Now if you guys are new to the channel welcome, I’m all about teaching how to build passive income, become financially free and design your best lives. So if you guys are interested in that, make sure to subscribe and hit the bell button to be notified on my latest videos.

So in this video, I’m gonna go over how to grow your email list quickly. And I’m actually currently growing at a rate of about 20 to 40 emails per day. And as I continue building everything, I can see that the rate is going to keep increasing and with the way I do things, there are no paid ads needed to get to this number as I’ve done everything organically. So that’s what I’m going to teach you guys how to do this all organically without paid traffic.

Now email is critical to any business email lists are something you own. Whereas if one day your social media platform shut down, you may essentially lose your entire follower base. That’s why I recommend you have to start doing email marketing. Now the main way to grow your email list is to offer a free lead magnet. So what is lead magnet, it’s basically an incentive that marketers offered to their audience in exchange for their email address your relationships with your audience are like friendships, it’s pretty common, you know, for marketers to want to tell people to buy, buy, buy, and when you’re asking someone to buy, you’re asking them to do something for you. But you know, think about friendships, you always ask your friends to like do stuff for you without giving anything back to them. Now it’s a mutually beneficial relationship where you want to be around each other and you know, you have each other’s backs, you have to deliver value to your audience before they start trusting you and investing in your products. Now the key to doing this is to figure out what your niche is and what your audience wants. Figure out what your brand represents and what topic you’re focused on, then you can start figuring out what your audience needs.

So you can do this through market research straight up asking people on IG stories is an easy way to get some answers and just talking to people in person. So for me, my audience likes to learn about how to make money passively how to travel as a digital nomad and how to manage their finances to get to a good place. So knowing all these different things, I basically offer a ton of different offerings. So currently, I actually have six different main offerings so far. So I have the passive income toolkit, I have the Etsy Crash Course, I have the blogging, Crash Course the digital nomad toolkit, the Managing Your Finances, toolkit, and the 21 ways to make extra money guide. So these are my main offerings, but I do have some other small offerings, and that you can find, like on different blog posts, but these are the main ones that most people sign up for when they get to my website. Now, it actually took a lot of time for me to make these offerings in time to kind of narrow down my audience’s needs.

So I spent a few years kind of building out content. And then I realized later on that I needed to make these offerings to build up my list. And then I really started taking time to think okay, what would be some offerings that they would sign up for I like started writing down all these different freebie ideas, and then came up with these six main offerings. Now, in order to make these freebies actually use PowerPoint for a lot of them. So if you see like my 21 ways to make extra money guide actually went into PowerPoint, created the slides, but made the template like an 8.5 by 11. And then I made them design them and everything like that. But you can definitely like hire this out if you wanted to. So if you made like an ebook, you could probably go on Fiverr and get someone to make it nice for you. And this is the same for my toolkit.

So I have like the passive income toolkit, these are all created through PowerPoint, actually. And then for the courses, I use a combination of Thrive architect, it’s like this landing page builder. So I use that to create my landing pages. And then I recorded videos that I embedded on them. So I put that on like YouTube, and then use the embed code and put that on those landing pages. And then I also use ConvertKit to deliver the email sequences of information seems kind of complicated, but basically, for these three day and five day courses, I would send them an email every day for five days, and then it will lead to a landing page with the video information. So that’s basically how I delivered it through ConvertKit. And through Thrive architect and embedding videos onto those landing pages. So I’ll link those resources below if you guys are interested in kind of going that route. So now you’ve gotten your freebie, right? So how do you start driving traffic to it to start getting emails. So now in order to put these up, you’re going to need to have a landing page. So the great thing is, instead of buying landing page creators, you can actually just create it through ConvertKit, that email marketing solution that I use.

So I totally recommend ConvertKit because it’s kind of like an all in one solution, right? It allows you to create forms and landing pages, you can just do it directly there. So if you look on my screen here, all you have to do is just go to landing pages. And you can create a selection of landing pages here, you’ll be able to add your freebie and whenever people sign up for your freebie, like through this landing page or through a form, you’re basically capturing their emails. Now after you’ve created this freebie, and you’ve put it on this landing page or on this forum, how are you going to start marketing it and growing your email list. So here are the main ways that I do it. First, I drive traffic on my website through SEO. So what I mean by that is I write articles on my website and optimize them in a way to rank them on Google. So I get about 30,000 pageviews a month currently on digital nomad quest.com And that actually came from years of writing articles and then as they land on each post, I have an offering embedded at the bottom of each article and of offerings at the front page of my website as well as the top part of the website. So you can see it here, right I have a bunch of these different offerings that people can sign up for.

And for my blog post, I usually have the offering related to the blog post that I talked about, so that it makes sense, after you read everything that you would sign up for pop ups usually do pretty well too. So you can also try adding a pop up on your website as well to get people to sign up. So secondly, I put links in my YouTube description and pin comments. So I put specific offerings based on the type of content I put on my YouTube, so you can see them in my description below. And I also sometimes put it in my pinned comments if it makes sense to so in my description, I do have a bunch of different links of like products of like courses that I have, or the freebies as well as affiliate products I promote when it’s applicable, I try to put the link at the top for the free offering that might be relevant to my audience based off of the video that’s up. So for example, if I made a video on Etsy, I might put the three day Crash Course link at the top so that they will be incentivized to click it right after they’ve watched the video.

Now, third, I put these links in my tic tock bio and my Instagram bio. So you can use link tree, it’s basically like this platform where you can create your own little landing page, you can put all your resources there where people can just click on it and sign up for whatever they’re interested in. But I created something similar to link tree where people are led to like a landing page of my own links. It’s a page that’s directly from my website. So this includes my free crash courses, as well as other products that I recommend. And they can just sign up for that and learn from that. So basically all the links that I put in these bios on YouTube, and whatever is all stuff that I personally recommend, or it’s a course I created or like a free toolkit I created and I’m trying to give value to my audience. So basically, as you can see, you’re driving traffic to your landing page through SEO and social media. Now when they sign up, you want to make sure you’re segmenting your list. So on ConvertKit they also allow you to segment your list so that every time someone signs up for your forums, you can actually tag them.

So if they sign up for my Etsy Crash Course I can tag them with the tag Etsy or something like that. So in ConvertKit, all you need to do is click automations and then create a new automation and put in the sequence. So for example you can put in if someone enters your Etsy form, you’ll tag them with Etsy and then deliver an email sequence to them. That way you can personalize your offerings to them in the future. So if they sign up for a YouTube tutorial, you can pretty much ask them Hey, Ashley, how is your YouTube channel going? Because you’ve segmented your list and tag them with a tag like YouTube because they sign up for your YouTube offering, you’re able to send a broadcast email to them that’s more personalized, saying you know, how’s your channel going, this feels more personal to them, and they’re more likely to open the email because you’ve tailored it to them. Now I hope you guys enjoyed this step by step guide on how to grow your email list from scratch, you should be able to kind of grow your following from zero to 5000 subs or maybe more and again, I highly recommend ConvertKit so make sure to check it out in the link below if you guys want to you know create your landing pages, upload your freebies and start sending them email sequences. It just makes it so much easier and you can try that out for free. Let me know in the comments below. If this guide helped subscribe hit the bell button to be notified on my latest videos and I’ll see you guys in the next one.

Transcribed by https://otter.ai